Dare to Compare Logo

To solve this spec sheet issue, in 2001, B-K Lighting introduced Dare to Compare, a streamlined specification review program which allows specifiers to order any B-K Lighting fixture and in fact compare them to their counterparts within the industry.

Dare to Compare focuses on three primary jobs of a light fixture:

1. A good lighting fixture must STAY DRY

2. A good lighting fixture must STAY LIT

3. A good lighting fixture must STAY AIMED

Simple right? Most fixtures in the industry can do one, maybe two, but all three?

B-K Lighing vs the other guy?

Common subjects that get brought up during a Dare To Compare presentation is, our different unique benefits and patented features that keep our lights dry, lit and aimed all the time. Some of which include, our Hydrolock® Plate, our L.O.C.K. and 360HD knuckle, Anti-Condensation Valve (ACV), Adjust-e-Lume® technology, and more!

Here is what a specifier had to say after seeing a Dare To Compare sessions at LIGHTFAIR: "After seeing that, how could anyone spec anything but B-K?!"

How The Dare To Compare Program Works:

If you are a specifier, you can place a Dare To Compare order, so you can give your own Dare To Compare presentation to your clients. This is a powerful way to show your clients the three primary jobs of a light fixture while doing a side by side comparison. Showing them, not all fixtures are created equal.

It's simple, to take the challenge and order your Dare To Compare product, you can contact your rep or you can contact us directly. It's that easy! 559-438-5800  

Our goal is to provide the lighting profession with the highest quality, most innovative, fairly priced lighting fixtures and service available. Perhaps now is the time to compare. Do you dare?